Waterfront Kayaks (Pty) Ltd Privacy Policy. This Privacy Policy outlines how personal information collection occurs when you visit or make a purchase from www.waterfrontkayak.co.za (the “Site”) and how that information is used and shared.

When you visit the Site, we automatically collect certain information about your device, which includes details about your web browser, IP address, time zone, and some cookies that are installed on your device. Additionally, as you browse the Site, we gather information on the individual web pages or products you view, what websites or search terms referred you to the Site, and insights into how you interact with the Site. We refer to this automatically-collected data as “Device Information.” This is an essential aspect of our personal information collection practices detailed in our privacy policy.

We collect Device Information using the following technologies:

- “Cookies” are data files placed on your device or computer, often containing an anonymous unique identifier. To learn more about cookies and how to manage them, visit http://www.allaboutcookies.org.

- “Log files” track actions occurring on the Site, gathering data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

- “Web beacons,” “tags,” and “pixels” are electronic files that record information about how you browse the Site.

When purchasing tickets, we collect specific information from you, including your name, billing address, email address, and phone number, which we refer to as “Order Information.” The payment process is managed through the Webtickets.co.za platform. For details on how your order information is handled, please refer to their privacy policy (https://www.webtickets.co.za/docs/Data%20Protection%20Policy%20April%202021.pdf).

Webtickets employs iVeri Payment Technologies, which is PCI Level 1 certified for various services, including:

1. Payment Gateway/Switch  

2. POS/Card Present  

3. Internet/e-commerce  

4. Clearing and Settlement 

Webtickets never stores card details and complies fully with the Protection of Personal Information Act NO.4 of 2013 (POPIA).

When we refer to “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information, ensuring transparency in how we handle your data, especially for activities like booking a Waterfront Kayak trip.

We use your personal information collection for the following purposes, but not limited to: communicating with you, screening our orders for potential risk or fraud, and, in line with your preferences, providing you with information or advertising related to our products or services, including our Waterfront Kayak offerings. We also use this information to fulfill the services requested by the data subject, address customer support inquiries, analyze data to identify user trends and needs, and communicate important updates regarding our services, privacy policy, terms and conditions, or other relevant information. 

Additionally, we utilize the Device Information we collect, such as your IP address, to help us screen for potential risk and fraud, and more broadly, to enhance and optimize our Site. This includes generating analytics on how our customers browse and interact with the Site and assessing the effectiveness of our marketing and advertising campaigns.

We share your personal information with third parties to assist us in utilizing your personal information, as detailed in our privacy policy. For instance, we employ Google Analytics to better understand how our customers engage with the Waterfront Kayak Site – you can find more information about how Google handles your personal information here: https://www.google.com/intl/en/policies/privacy/. You also have the option to opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout. Ultimately, we may share your personal information to adhere to applicable laws and regulations, respond to subpoenas, search warrants, or other lawful information requests, or to protect our rights.

As described in our privacy policy, we collect your Personal Information to deliver targeted advertisements or marketing communications that we believe may interest you, including offers related to Waterfront Kayak. For further details about how targeted advertising operates, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.  

You can opt out of targeted advertising by:  

Contacting our office and requesting to be removed from this mailing list:  

FACEBOOK – https://www.facebook.com/settings/?tab=ads  

GOOGLE – https://www.google.com/settings/ads/anonymous  

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Please note that we do not alter our privacy policy regarding personal information collection and use practices when we see a Do Not Track signal from your browser, including when you're browsing our Waterfront Kayak site.

You have the right to access the personal information collection we hold about you and to request that your personal information be corrected, updated, or deleted. If you would like to exercise this right in accordance with our privacy policy, please contact us using the information below.

When you place an order through the Waterfront Kayak Site, we will keep your Order Information for our records as part of our personal information collection practices, unless and until you request that we delete this information, as outlined in our privacy policy.

We may update this privacy policy from time to time to reflect changes in our practices regarding personal information collection or for other operational, legal, or regulatory reasons related to Waterfront Kayak.

For more information about our privacy policy and practices regarding personal information collection, if you have any questions or wish to make a complaint, please use the contact details provided below:

By email: info@waterfrontkayak.co.za

By visiting this page on our website: www.waterfrontkayak.co.za

By phone: +27 21 4210909 (shared offices with Yacoob Yachts)

Office: Shop No 8, Quay 5, V&A Waterfront (shared offices with Yacoob Yachts)

Updated: July 2021